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About SHUI
Founded in 1993, SHUI's mission is to help US
and Japanese companies to have better business relations across the
pacific. Historically, US
and Japanese companies have had difficulty in obtaining information and forming relationships
with each other. This is due to a variety of factors including cultural and linguistic differences. With offices in the US
and Japan, SHUI successfully bridges this gap to insure that the
business needs of each party are met.
Although Japan can be a lucrative market, the cost
to conduct business can be high. Jetro
(Japan External Trade Organization) calculates that the initial set-up
cost to open an office in Japan runs approximately 39,957,450yen.
Furthermore, the operations cost for the first year is nearly
97,568,850yen. These figures
assume a 100 square meter office and a staff of three (a Japanese
manager class employee, secretary, and an expat from the US (source:
Jetro)). This translates
into a little less than $1.15 million for the first year (assuming an
exchange rate of 120yen to the US dollar).
SHUI can help you to determine if Japan is the right
market for your company and its products in a timely manner.
If there is a market, then SHUI can identify customers and set up
the sales and distribution channels as well as assist in the development
of both in country and after sales support.
Further, through our relationship with NTT-AT MBO, SHUI can
assist you in localizing the product for Japan if any engineering
modifications are needed. SHUI
can help you do all this even before you open your Japan office.
SHUI customers include carriers, ISPs, equipment
and software makers, as well as government agencies in both the US and
Japan. For
more information on how we may be able to help your company in Japan or
the US, please feel free to contact us. |
